While your office fit-out can look fantastic, it can also deliver tangible benefits and measurable ROI – if it’s a strategically driven workplace design
Let’s take a closer look at what’s involved in a workplace design strategy, and why developing one is integral to your next office fit-out.
Your business is driven by three things:
These three things characterise your business, making it as unique as a fingerprint. It makes perfect sense, therefore, that your workplace design should be driven by these factors too.
A workplace design strategy places these all-important aspects at the core of a design concept so that all other decisions are motivated by these factors. It relies heavily on extensive evidence about these elements, so you get a design that fits your organisation like a glove, rather than one that employees are forced to “get used to” over time. It also takes into account where the company is headed, ensuring the design remains highly functional years after the installation.
Workplace culture encapsulates many aspects of an organisation: its values and beliefs; its personality; its traditions; its behaviours and its attitudes. Strong and positive workplace culture is a key business driver because it helps attract and retain top talent, increase employee engagement and satisfaction, and improve performance. According to a survey by Deloitte, 94% of executives and 88% of employees believe a distinct workplace culture is important to business success.
In formulating a workplace design strategy, a workplace design partner will collect extensive evidence about an organisation’s workplace culture to determine how the best aspects can be enhanced through the design, and how the not-so-good aspects can be minimised.
If, for example, creativity is a key characteristic of your business, you could nurture this by installing brainstorming rooms or flexible collaborative spaces where employees can feel free to unleash their imaginations.
Any CEO will tell you that employees are a business’s most important asset. Therefore, any workplace design that is going to deliver maximum ROI needs to be highly people-centric (indeed, this is reflected in many of the office design trends we see sweeping Australia).
The beauty of a workplace design strategy is that it doesn’t make assumptions about what might work for employees; rather, it goes straight to the source to collect evidence to determine what will work for them. A survey might reveal, for example, that employees want more flexibility in the ways they work, and this could be factored into the design by providing a variety of workspaces.
In the end, your organisation’s success boils down to one question: what is your business’s very purpose, and how do you plan to fulfill this purpose? Believe it or not, your workplace design can help you answer this question too.
Whether your goal is to foster better collaboration, increase innovation or improve employee health and wellness, these goals can be factored into the strategy of your workplace design, ensuring you maximise your ROI in every way possible.
The development of a fully realised workplace design strategy entails several steps to ensure the final strategy successfully bridges both the ideological and practical aspects of the project. Here’s a glimpse into Axiom’s workplace design development process.
During the strategy session, we work closely with senior leaders to gather information about the business, establish a vision for the project, and set key business objectives that will then guide the strategy development. Setting a strong foundation at this point allows us to develop a unique solution that’s customised to your business, rather than just simply following current trends.
Here’s where we take our information gathering to the next level, conducting a careful workplace audit that factors in employee accommodation, storage needs, current workflows, and key areas for improvement. We then use this information and our expertise to help inform potential solutions.